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Food Musings

A Winnipeg blog about the joy of preparing food for loved ones and the shared joy that travel & dining brings to life.

The Media Chef-Media Planning & Buying

September17

Paired with her passion for food, Kathryne also has a passion for media and the advertising industry. With over 20 years experience as a media consultant and media buyer based in Winnipeg, she has managed many local and national media strategies. Kathryne’s career (and you might even say her passion for food)  started as Regional Marketing Director for The Keg Steakhouse and Bar where she continues to plan and buy their media to this day.

While she’s been working solo as The Media Chef since the new year of 2010, Kathryne’s prior experience was working as a media planner, buyer and strategist for Picante Advertising and previous to that with Traffic Adertising. She still manages the media plans for the clients of both boutique agencies.  In the early nineties, Kathryne was Media Supervisor for Kaizen media of Palmer Jarvis Advertising.

During her tenure with these agencies her clients included: Investors Group,  Sun-Rype Juices,  Credit Unions of Saskatchewan and Saskatchewan Dentists.  On a provincial basis she has managed media for the Manitoba Milk producers,  Credit Unions of Manitoba,  Manitoba Lotteries,  Manitoba Hydro,  Travel Manitoba,  Manitoba Dental Association,  Manitoba Chiropractors Association,  Manitoba Association of Massage Therapists,  St. Vital Shopping Centre,  Grant Park Shopping Centre,  Kildonan Place as well as a number of local credit unions.  Her not for profit work includes Society for Manitobans with Disabilities, Cancer Care Society and Manitoba Special Olympics.

Her most recent project was media planning for the highly successful CN Canadian Women’s Open-a LPGA event which raised $800,000 for the Children’s Hospital Foundation where she is a weekly volunteer baby-hugger.

Kathryne now shares her media knowledge by teaching “Media for Small Business” to a number of community organizations as well as Advertising Fundamentals with the Professional Studies Division of the University of Winnipeg.

Dish Magazine features Kathryne as their blogging columnist connecting with other Winnipeg foodies in cyber-space.  Her love of food and media goes on.

You can reach Kathryne at 204-793-9912.

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9 Comments to

“The Media Chef-Media Planning & Buying”

  1. Avatar April 11th, 2011 at 12:40 pm Franca Colosimo Says:

    Thank you very much for your kind words about Brooklynn’s Bistro. It was a pleasure meeting you! I look forward to many more encounters. Have a great day!

    Franca Colosimo
    ‘Brooklynn’s Mom’


  2. Avatar April 14th, 2011 at 6:55 am kath Says:

    Hope things are going well at the Bistro. I wish you all the very best.


  3. Avatar May 27th, 2011 at 2:52 pm Expect the Unexpected in Minneapolis Says:

    [...] G owns a media buying agency where she has been planning and buying media for over 20 years. She has recently fell in love with [...]


  4. Avatar July 5th, 2011 at 1:09 pm Bob Crowe Says:

    Hey you!
    Tried to call. Great to see your lovely family all grown up (Doug too). His name came up when we just changed suppliers. Hope to chat soon. Cheers Bob


  5. Avatar July 6th, 2011 at 12:14 pm kath Says:

    Sorry we missed your call. Would love to get caught up. Any chance of being in town over the summer?


  6. Avatar July 25th, 2011 at 7:32 pm Margaret Warner Says:

    Hi Kath: Greetings from Portage la Prairie!
    I enjoy your site so much and saw your articles in the Winnipeg Woman Magazine. Love it!
    Hope you are enjoying your summer – hopefully at your cottage.
    We are already planning next year at Isla… hope to introduce it to another friend from Winnipeg.
    I do have a question for you so please email me and I’ll chat!
    Hi to all.

    Margaret and Andy


  7. Avatar July 25th, 2011 at 9:01 pm kath Says:

    Hey thanks you guys. Sent you an email.


  8. Avatar November 9th, 2011 at 8:16 am A Winnipeg Deli | Search Restaurant Reviews Says:

    [...] G owns a media buying agency where she has been planning and buying media for over 20 years. She has recently fell in love with [...]


  9. Avatar January 23rd, 2012 at 5:06 am 12 Favorite Foodie Things Says:

    [...] G owns a media buying agency where she has been planning and buying media for over 20 years. She has recently fell in love with [...]


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